"The world is depicted as black and white, with little room for making personal decisions based on a trained conscience. One's conduct is modeled after the ideology of the group, as taught in its literature. People and organizations are pictured as either good or evil, depending on their relationship to the cult."
"Universal tendencies of guilt and shame are used to control individuals, even after they leave. There is great difficulty in understanding the complexities of human morality, since everything is polarized and oversimplified. All things classified as evil are to be avoided, and purity is attainable through immersion into the cult's ideology."